Wow. It’s not even December yet, but John Lewis has unveiled its 2013 Christmas advert – this time, an animated tale about a hare and a bear.

I’ve blogged before about how much I adore their annual holiday adverts and I do like the heart of it and Lily Allen’s cover of Keane’s “Somewhere Only We Know.” (We bought it on iTunes last week and it’s been on perpetual repeat ever since!)

What do you think? Yay or nay? I’m finding it hard for any Christmas advert to live up to the sheer Christmas magic and Britishness of this one.